历史浏览记录
毕业设计(论文)团购更优惠,折扣多多
本站所有出售的 资料均严格保密,出售过后会做详细的记录,避免重复.
QQ临时会话 可能无法正常接收信息,为了确保消息能顺利接收,请先加客服为好友咨询.
本站提供的资料 都是已经做好的,现成的作品都是审核过,格式排版好的,保证质量和规范.

沃尔玛经营模式对我国零售企业跨国经营的启示

来源:56doc.com  资料编号:5D48881206  文件类型:  资料等级: %D7%CA%C1%CF%B1%E0%BA%C5%A3%BA5D48881206
以下是大纲或介绍,如需要完整的请购买下载。

1.无需注册,购买下载后即可获取该完整资料。 2.本站提供下载链接或联系客服发送资料。
团购
资料介绍

沃尔玛经营模式对我国零售企业跨国经营的启示(14000字)
摘  要:近年来,我国零售企业在本土发展过程中面临着前所未有的激烈竞争,一些零售企业如国美电器、北京华联等开始触角向外延伸,开拓国际市场。沃尔玛作为世界零售业巨头,在零售业领域获得了空前的成功。沃尔玛自己设定经营原则和与行业间的竞争准则,拥有自己个性的经营模式,沃尔玛的成功经验是可以借鉴的。本文首先分析沃尔玛的经典经营模式,再找出当前我国零售企业存在的问题,从沃尔玛的成功经验中找出适合我国零售企业跨国经营的优秀基因加以移植,以促进我国零售企业跨国经营的发展。
关键词:沃尔玛;零售企业;跨国经营;启示

On the Business Model of Wal-Mart Multintion and Its Inspirtion to China’s Retail Business
Abstract: In recent years, China's retail enterprises has faced unprecedented competition in the local development process, some retailers such as Gome and Beijing Hualian has begun to reach outward extension of the international markets. As the world retail giant ,Wal-Mart has beated out other retail businesses. Not only Wal-Mart set their own operating principles and the competition guidelines between industries, but also has its own the business model.It was worth to learn Wal-Mart’s successful experiences. It analysed to the classic Wal-Mart business model and then find out the current problems in our retail business. And we would like to learn some good things from Wal-Mart’s successful experiences , so as to develop China’s retail business.

版权所有www.56DoC.COM 咨询QQ:869918441


Key words: Wal-Mart; Retail enterprises; Multinational management; Inspirations
 
本文来自WWW.56DOC.COM 咨询QQ:869918441

沃尔玛经营模式对我国零售企业跨国经营的启示


  • 关于资料
    提供的资料属本站所有,内容审核过,保证质量,严禁转载.
  • 关于发货
    提供下载链接或发送至您的邮箱,资料可重复发送,确保您收到为止.
  • 疑难解答
    收到资料后若有任何疑难问题,均可通过本站客服提供帮助解决.
  • 售后服务
    我们确保发送的资料和介绍一致,如核实为不符,可以申请售后.